Delirious: Gucci by Gucci piccies

I don't know what to make of these. Besides the obviously amazing lineup of Freja, Poly and Zimmerman, there's a bunch of other things going on... like the retro disco glam meets lounge lizard vibe, the saturation and the awkward feel of the pics. I wasn't really impressed. Don't worry that Poly's pic isn't up yet. It'll be everywhere before soon and she looks just as hapless as these two. Zimmerman tried to salvage some integrity but alas. Didn't work, and Freja didn't really stand a chance. =( And what the hell is going on with the size of the bottle? Are they intended for use as hyperglam weapons, or did number one glamazon and co. just shrink?

Oh, and it's the first time Gucci will advertise a fragrance on TV etc etc. [David Lynch... scroll down]

- David

Delirious: Freja - The Movie. Coming Soon to a Theater Near You!!!

Okay, I lie.

So everywhere I go I cannot get away from Freja. Not that it's a bad thing. The Gucci billboards, the ads in magazines and the eyewear ads in store windows, the Gucci ads when I step out of South Ken tube... and then those frankly heinous commercials being beamed into our shiny HDTVs for the insipid CK In 2 U ROFL IDK my BFF Jill.

Now Gucci are set to make a short film to promote Frida Giannini's new fragrance Gucci by Gucci (that almost sounds like a joke) after the Prada and Chanel extravaganzas, and though she's not been confirmed, Fashionista reckons it's mighty likely - I reckon it's a dead cert. At this point in time, she is Gucci. Why take a risk on anybody else when Erichsen is Gucci at this moment in time?

If that wasn't enough, it's being directed by some arthouse schlub, David Lynch I think his name was? David Lynch, aka God. This isn't the first time Lynch has directed for fashion. He directed Dior's excellent Fahrenheit commercial a few years back. In any case, it's got to beat the My Little Pony adaptation he's confirmed for (talk about surreal).

- David

Delirious: Gucci Resort

After the excesses of Dior's airport lounge and Chanel's hangar and unabashed opulence, it was refreshing to see a back to basics show like Frida Giannini's resort collection for Gucci the other day. Still rocking and still full of pheromonal zest but with a more subtle, feminine edge, Giannini has made Gucci her own.

Sticking to a monochrome-plus-one palette, this show held a candle to the Brian Setzers and wild childs of the world. Fantastic were the jackets and structured, masculine shapes but also beautiful were the prints and pleats of the skirts, and the stabs of acid brights. Giannini also showed less can be more with a Margiela-esque ensemble that worked well with Hye Park's focused gaze, and the boys' belted jackets and tailored trousers were seriously rocking. Though perhaps a little too close to Americana for the resort beaches aimed at, the collection also had its fair share of sophisticated evening attire in the form of gorgeous halter cocktail dresses but ultimately, this show was about attitude - and Gucci woman wouldn't have it any other way.
- David